Dolce & Gabbana: Light Blue

You're not catching me saying "perfume" for men's cologne, lmao. That's not how we roll in America. A guy saying, "I'm wearing perfume" = awkward stares.

If you go to a store and ask for men's perfume, employees will respond with, "You mean cologne?"

Ahh...the delightful beauties of marketing and branding making a lasting impact on society. Talk about a successful campaign!