Originally Posted by snake

for game which is indeed very niche, you could have marketed it as "hardcore" game (which i of course suggested to hamp) so atleast people will try to treat it as one instead of random ragdoll 5 minutes fun. People like to feel special and better than others and if you convince person that he is playing something hardcore, he will EXPECT game to be challenging and feel more superior to "scrubs" and more proud of himself even terribly failing in it, because internet bragging rights.